Global Certificate in Facebook Ads for Competitive Advantage

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The Global Certificate in Facebook Ads for Competitive Advantage is a comprehensive course designed to provide learners with the skills needed to excel in digital marketing. With over 2.

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AboutThisCourse

8 billion monthly active users, Facebook offers a vast platform for businesses to reach their target audience. This course focuses on the importance of Facebook ads in today's digital landscape and how they can provide businesses with a competitive advantage. The course covers everything from creating effective Facebook ad campaigns to measuring and optimizing their performance. Learners will gain hands-on experience with Facebook's ad manager and develop a deep understanding of how to use data to drive results. In an increasingly digital world, the demand for professionals with expertise in Facebook ads is high. This course equips learners with the essential skills needed to succeed in this field and advance their careers. By the end of the course, learners will have a portfolio of Facebook ad campaigns to showcase their skills and expertise to potential employers.

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CourseDetails

โ€ข Facebook Ads Basics: Understanding Facebook Ads Manager, Ad Objectives, Ad Auction, and Ad Placements.
โ€ข Audience Targeting: Creating Custom Audiences, Lookalike Audiences, and Advanced Targeting Options.
โ€ข Creative Best Practices: Designing Eye-catching Images, Writing Compelling Ad Copy, and Utilizing Video Ads.
โ€ข Campaign Strategy: Setting Campaign Goals, Budget Allocation, and Performance Tracking.
โ€ข Measurement and Optimization: Understanding Facebook Ad Metrics, A/B Testing, and Continuous Optimization.
โ€ข Facebook Pixel: Setting Up, Implementing, and Utilizing the Facebook Pixel for Tracking and Retargeting.
โ€ข Scaling and Automation: Automated Rules, Scaling Strategies, and Ad Management Tools.
โ€ข Ethical Considerations: Ad Policies, User Privacy, and Ad Transparency.

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  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
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GLOBAL CERTIFICATE IN FACEBOOK ADS FOR COMPETITIVE ADVANTAGE
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London School of International Business (LSIB)
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05 May 2025
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