Professional Certificate in Next-Gen Targeting: Career Growth

Name: Professional Certificate in Next-Gen Targeting: Career Growth
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The Professional Certificate in Next-Gen Targeting: Career Growth is a vital course designed to equip learners with essential skills in the rapidly evolving field of data-driven marketing. This program focuses on teaching advanced targeting strategies, audience segmentation, and marketing analytics, which are critical for success in today's digital economy.

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AboutThisCourse

With the increasing demand for data-savvy marketers, this course offers learners a unique opportunity to gain a competitive edge in their careers. By completing this program, learners will develop a deep understanding of how to leverage data and analytics to make informed decisions, improve marketing ROI, and drive growth. Moreover, they will gain hands-on experience with industry-leading tools and platforms, preparing them for success in a variety of marketing roles. In summary, the Professional Certificate in Next-Gen Targeting: Career Growth is a comprehensive program that provides learners with the skills and knowledge needed to advance their careers in marketing. By completing this course, learners will be well-positioned to succeed in a rapidly changing industry and make meaningful contributions to their organizations.

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CourseDetails

• Unit 1: Introduction to Next-Gen Targeting
• Unit 2: Understanding Target Audiences & Personas
• Unit 3: Data Analysis for Targeting Strategies
• Unit 4: Programmatic Advertising & Real-time Bidding
• Unit 5: Advanced Audience Segmentation
• Unit 6: Multi-channel Campaign Management
• Unit 7: Measuring Campaign Success with KPIs
• Unit 8: Leveraging AI & Machine Learning in Targeting
• Unit 9: Privacy Compliance in Digital Advertising
• Unit 10: Future Trends in Next-Gen Targeting

CareerPath

In the ever-evolving world of data, professionals with expertise in next-generation targeting are highly sought after. This 3D pie chart displays the most in-demand roles and their respective percentages of job openings in the UK, based on industry trends and recent job market data. 1. **Data Scientist**: With 30% of job openings, data scientists are at the forefront of the data revolution. They excel in extracting valuable insights from large datasets, driving strategic decision-making and innovation. 2. **Data Analyst**: Accounting for 25% of job openings, data analysts translate complex data into actionable business insights. They bridge the gap between data science and practical applications, making them indispensable in various industries. 3. **Machine Learning Engineer**: With 20% of job openings, machine learning engineers focus on designing, implementing, and evaluating machine learning models. They play a crucial role in automating processes and creating intelligent systems. 4. **Business Intelligence Developer**: Representing 15% of job openings, business intelligence developers create and maintain data infrastructure, enabling data-driven decision-making at the organisational level. 5. **Data Engineer**: Completing the list with 10% of job openings, data engineers build and manage the data architecture that supports data processing, analysis, and visualisation. They ensure data quality, reliability, and accessibility. These roles showcase the diverse career paths available in the next-gen targeting space. As the demand for data-driven solutions continues to grow, so will the opportunities for professionals with the right skills and expertise.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN NEXT-GEN TARGETING: CAREER GROWTH

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London School of International Business (LSIB)

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05 May 2025

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