Executive Development Programme in Building High-Performing Marketing Teams

Name: Executive Development Programme in Building High-Performing Marketing Teams
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The Executive Development Programme in Building High-Performing Marketing Teams is a certificate course designed to empower professionals with essential skills for career advancement. This program emphasizes the importance of building effective marketing teams that drive business growth and success.

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AboutThisCourse

In today's fast-paced and competitive marketing landscape, there is a high industry demand for professionals who can lead and manage high-performing marketing teams. This course equips learners with the latest trends, tools, and techniques in marketing strategy, team management, and leadership. By completing this program, learners will be able to create a culture of high performance and innovation within their marketing teams, leading to increased productivity, employee engagement, and improved business results. The course is delivered by industry experts and provides a hands-on learning experience through case studies, group discussions, and practical exercises. Learners will gain a deep understanding of the best practices in marketing team management and leadership, enabling them to excel in their careers and make a significant impact on their organizations' bottom line.

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CourseDetails

• Understanding Marketing and its Role in Business Success
• Building a High-Performing Marketing Team: Roles, Responsibilities, and Requirements
• Recruitment and Selection Strategies for Marketing Teams
• Employee Development and Performance Management in Marketing
• Marketing Team Leadership and Motivation Techniques
• Leveraging Technology and Data in Marketing: Tools and Techniques
• Marketing Strategy Development and Implementation
• Cross-Functional Collaboration and Teamwork in Marketing
• Marketing Metrics and Analytics: Measuring Team Performance
• Change Management and Innovation in Marketing Teams

CareerPath

In the ever-evolving landscape of marketing, it's crucial to build high-performing marketing teams that can stay ahead of job market trends and skill demands. The UK is ripe with opportunities for various marketing roles, and we've compiled a visual representation of the most sought-after positions in the form of a 3D pie chart. This interactive chart delves into the percentage of total job openings for each marketing role, providing valuable insights for executives and professionals aiming to develop their teams and careers. As you navigate the chart below, you'll discover intriguing insights such as: * The strong demand for Marketing Managers, accounting for nearly 28% of all marketing job openings. * The rising popularity of Digital Marketing Managers, holding 20% of the market share. * The essential role of Content Marketing Specialists and SEO Specialists, who make up 15% and 14% of total opportunities, respectively. * The increasing significance of Social Media Managers, representing 11% of the market. By examining these statistics, executives can make informed decisions about building their high-performing marketing teams, allocating resources, and addressing skill gaps in the UK market.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
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BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN BUILDING HIGH-PERFORMING MARKETING TEAMS

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London School of International Business (LSIB)

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05 May 2025

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