Professional Certificate in SEO & Content Research

Name: Professional Certificate in SEO & Content Research
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The Professional Certificate in SEO & Content Research is a comprehensive course designed to equip learners with essential skills in Search Engine Optimization (SEO) and content research. In today's digital age, these skills are in high demand as businesses strive to enhance their online visibility and reach their target audience effectively.

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AboutThisCourse

This course is important for individuals seeking to advance their careers in digital marketing, content creation, or SEO specialties. It provides a deep understanding of how search engines work, keyword research, on-page and off-page optimization techniques, and content development strategies that adhere to SEO best practices. By the end of this course, learners will have gained practical experience in conducting comprehensive SEO audits, creating optimized content, analyzing competitors, and tracking performance metrics. These skills are not only critical for career advancement but also highly valuable to employers looking to improve their digital presence and increase organic traffic.

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CourseDetails

• Introduction to SEO & Content Research
• Understanding Keyword Research
• On-Page & Technical SEO Fundamentals
• Content Strategy for Search Engine Optimization
• Link Building & Off-Page SEO Techniques
• Local SEO & Google My Business Optimization
• SEO Analytics & Reporting
• Mobile SEO & Accelerated Mobile Pages (AMP)
• Voice Search & Position Zero Optimization

CareerPath

In the UK, SEO (Search Engine Optimization) and Content Research are growing fields with various exciting roles. These positions involve different responsibilities, salaries, and skill demands. Here's an engaging breakdown of the most relevant roles in this thriving industry, visualized with a 3D pie chart for a more immersive perspective. With the ever-evolving job market trends, it is essential to stay updated on the primary and secondary keywords associated with these roles. The chart below highlights the significance of these roles in the industry. - **SEO Specialist (45%):** As an SEO Specialist, you'll optimize websites and content to improve search engine rankings and drive organic traffic. - **Content Researcher (30%):** Content Researchers gather and analyze data to generate insights, helping create targeted and valuable content. - **SEO Content Writer (20%):** SEO Content Writers produce engaging, optimized content to attract users and increase website visibility. - **Technical SEO (5%):** Technical SEOs focus on optimizing website architecture, ensuring search engines can crawl and index sites efficiently. This 3D pie chart offers a more dynamic view of the industry relevance of these roles, making it easier to understand their impact and demand in the UK job market.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN SEO & CONTENT RESEARCH

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London School of International Business (LSIB)

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05 May 2025

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