Global Certificate in Visual Storytelling for Disruptive Marketing

Name: Global Certificate in Visual Storytelling for Disruptive Marketing
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The Global Certificate in Visual Storytelling for Disruptive Marketing is a crucial course designed to meet the growing industry demand for visual communication skills. As businesses increasingly rely on visual platforms to engage consumers, there is a pressing need for marketing professionals who can create compelling visual narratives.

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AboutThisCourse

This certificate course equips learners with essential skills in visual storytelling, data visualization, and design thinking, providing them with a competitive edge in the job market. By mastering the art of visual communication, learners can drive disruptive marketing strategies that capture audience attention and drive business growth. Career advancement opportunities for course graduates include marketing manager, creative director, and visual design specialist roles.

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CourseDetails

• Unit 1: Introduction to Visual Storytelling in Marketing – Understanding the power of visuals in storytelling and their impact on marketing strategies.
• Unit 2: Basics of Graphic Design – Learning the fundamental principles of design, color theory, typography, and composition.
• Unit 3: The Art of Branding – Exploring the role of visual storytelling in establishing and maintaining a strong brand identity.
• Unit 4: Content Creation Tools & Techniques – Mastering popular design tools and techniques for creating engaging visual content.
• Unit 5: Social Media Visual Storytelling – Discovering how to craft compelling visual narratives for social media platforms.
• Unit 6: Data Visualization for Marketing – Harnessing the power of data visualization for marketing storytelling and decision-making.
• Unit 7: Storytelling through Video Marketing – Learning the techniques for creating impactful marketing videos and animations.
• Unit 8: User Experience (UX) and Visual Storytelling – Understanding the connection between UX design and visual storytelling for optimal user engagement.
• Unit 9: Case Studies in Disruptive Visual Storytelling – Analyzing real-world examples of successful visual storytelling in marketing.
• Unit 10: Developing a Visual Storytelling Strategy – Creating a comprehensive visual storytelling strategy for your marketing efforts.

CareerPath

In today's ever-evolving digital landscape, businesses are increasingly seeking professionals with the ability to creatively and effectively communicate their brand stories through disruptive marketing. The demand for skilled visual storytellers spans a variety of roles, from Digital Marketing Managers to Content Marketing Specialists, Social Media Managers, SEO Specialists, Data Analysts, and Visual Designers. Let's dive into the specifics of each role and their respective salary ranges and skill demands in the UK. 1. Digital Marketing Manager: With an average salary range of £35,000 to £60,000, these professionals lead the development and execution of digital marketing strategies to increase brand awareness and customer engagement. Crucial skills include data analysis, SEO, and content creation. 2. Content Marketing Specialist: Earning between £25,000 and £45,000, these experts create engaging, data-driven content to attract and retain customers. Key skills include copywriting, SEO, and social media management. 3. Social Media Manager: In the £25,000 to £45,000 salary bracket, Social Media Managers develop and implement social media strategies to enhance brand presence and engagement. Vital skills include content creation, data analysis, and community management. 4. SEO Specialist: With an average salary range of £25,000 to £45,000, SEO Specialists optimise websites and content to improve search engine rankings. Top skills include keyword research, link building, and technical SEO. 5. Data Analyst: Earning between £25,000 and £50,000, Data Analysts interpret and visualise data to inform marketing decisions. Essential skills include data analysis, statistical modelling, and data visualisation tools such as Google Charts. 6. Visual Designer: In the £25,

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN VISUAL STORYTELLING FOR DISRUPTIVE MARKETING

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London School of International Business (LSIB)

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05 May 2025

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