Executive Development Programme in Merchandising & Brand Strategy

Name: Executive Development Programme in Merchandising & Brand Strategy
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The Executive Development Programme in Merchandising & Brand Strategy is a certificate course designed to empower professionals with the skills necessary to thrive in the dynamic retail landscape. This programme emphasizes the importance of data-driven decision-making, strategic planning, and innovative thinking in merchandising and brand management.

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AboutThisCourse

With the retail industry experiencing rapid growth and digital transformation, there's an increasing demand for experts who can effectively manage brands and merchandising strategies. By enrolling in this course, learners will gain essential skills in brand positioning, consumer insights, product development, and visual merchandising. They will also learn how to leverage data analytics and digital technologies to optimize merchandising strategies and drive brand growth. Upon completion, learners will be equipped with the knowledge and tools to advance their careers in merchandising, brand management, and retail leadership. This programme is ideal for professionals seeking to enhance their expertise, expand their skillset, and stay competitive in the evolving retail industry.

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CourseDetails

• Executive Merchandising Fundamentals
• Strategic Brand Management
• Merchandising Analytics and Data Interpretation
• Category Management for Profitable Retail
• Visual Merchandising and Store Design
• Digital Merchandising and E-commerce Strategies
• Global Trends in Merchandising & Branding
• Building and Leading Merchandising Teams
• Merchandising Financial Planning and Budgeting

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN MERCHANDISING & BRAND STRATEGY

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London School of International Business (LSIB)

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05 May 2025

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