Professional Certificate in Online Marketing for B2C

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The Professional Certificate in Online Marketing for B2C is a vital course that equips learners with the essential skills needed to thrive in today's digital marketing landscape. With the ever-increasing demand for online marketing professionals, this course provides a comprehensive understanding of the principles and best practices of B2C online marketing.

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AboutThisCourse

Throughout the course, learners will gain hands-on experience in creating and implementing effective online marketing strategies, analyzing data to optimize campaigns, and leveraging social media and content marketing to engage with customers. The course covers critical topics such as search engine optimization (SEO), pay-per-click (PPC) advertising, email marketing, and conversion rate optimization. By completing this course, learners will be prepared to take on a variety of online marketing roles, such as digital marketing specialist, social media manager, or e-commerce marketing manager. With a Professional Certificate in Online Marketing for B2C, learners will have the skills and knowledge needed to advance their careers and succeed in the fast-paced world of online marketing.

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CourseDetails

• Unit 1: Introduction to Online Marketing for B2C
• Unit 2: Understanding the B2C Customer Journey
• Unit 3: Search Engine Optimization (SEO) for B2C Websites
• Unit 4: Pay-Per-Click (PPC) Advertising
• Unit 5: Social Media Marketing for B2C
• Unit 6: Email Marketing Strategies for B2C
• Unit 7: Content Marketing for B2C: Blogging and Video
• Unit 8: Mobile Marketing and Optimization for B2C
• Unit 9: Analytics and Data-Driven Decision Making for B2C Online Marketing
• Unit 10: Future Trends in B2C Online Marketing

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
  • ComplementaryFormalQualifications

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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
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PROFESSIONAL CERTIFICATE IN ONLINE MARKETING FOR B2C
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London School of International Business (LSIB)
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05 May 2025
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