Executive Development Programme in Tea Marketing & Digital Strategy

Name: Executive Development Programme in Tea Marketing & Digital Strategy
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The Executive Development Programme in Tea Marketing & Digital Strategy is a certificate course designed to empower tea industry professionals with essential skills for career advancement. This programme bridges the gap between traditional tea marketing and modern digital strategies, making it highly relevant in today's technology-driven world.

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AboutThisCourse

Course participants will gain a deep understanding of the global tea market, consumer behaviour, and digital marketing techniques. They will learn to leverage data analytics, social media, and e-commerce platforms to drive sales and enhance brand visibility. The course also covers critical aspects of tea tasting, blending, and quality control, providing a holistic view of the tea industry. In an era where digital transformation is key to business success, this programme is a valuable investment for tea industry professionals seeking to stay ahead of the competition. By equipping learners with in-demand skills, the Executive Development Programme in Tea Marketing & Digital Strategy opens up exciting career opportunities and contributes to the growth and development of the tea industry.

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CourseDetails

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• Tea Industry Overview
• Tea Marketing Fundamentals
• Digital Marketing Basics
• Social Media Marketing for Tea Brands
• SEO & Content Strategy for Tea Websites
• Email Marketing in Tea Businesses
• Paid Advertising & Analytics in Tea Marketing
• CRM & Customer Retention in Tea Industry
• Integrating Traditional & Digital Strategies in Tea Marketing

CareerPath

In the Executive Development Programme for Tea Marketing & Digital Strategy, we focus on four key roles that are in high demand in the UK job market. These roles include Tea Taster, Marketing Specialist, Digital Strategist, and Data Analyst. The following 3D pie chart provides a visual representation of the percentage of job opportunities available for each role. Tea Tasters are responsible for assessing the quality of tea leaves, ensuring they meet the required standards for flavour, aroma, and appearance. With a 15% share in the job market, tea tasters are essential in the tea industry's supply chain and quality control processes. Marketing Specialists play a crucial role in developing and implementing marketing strategies that effectively promote tea products and services. In the Executive Development Programme, we equip marketing specialists with the skills and knowledge needed to succeed in this competitive field, which accounts for 35% of the job market. Digital Strategists are responsible for creating and optimizing digital marketing campaigns across various platforms. In today's digital age, digital strategists are increasingly important in the tea industry, accounting for 30% of the job market. Lastly, Data Analysts are in charge of collecting, analyzing, and interpreting data to provide insights and support decision-making. With a 20% share in the job market, data analysts are essential in leveraging data-driven strategies for success in the tea industry. By focusing on these four roles, the Executive Development Programme for Tea Marketing & Digital Strategy prepares professionals for rewarding careers in the UK's growing tea industry.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN TEA MARKETING & DIGITAL STRATEGY

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London School of International Business (LSIB)

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05 May 2025

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