Executive Development Programme in PR for Fashion E-commerce

Name: Executive Development Programme in PR for Fashion E-commerce
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The Executive Development Programme in PR for Fashion E-commerce is a certificate course designed to provide learners with essential skills for career advancement in the dynamic world of fashion e-commerce. This program emphasizes the importance of public relations (PR) in building and maintaining a strong brand image, reputation management, and driving sales in the digital age.

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AboutThisCourse

With the rapid growth of e-commerce and the increasing importance of online presence, there is a high demand for PR professionals who can effectively communicate a brand's message and engage with its target audience. This course equips learners with the latest PR strategies, tools, and techniques specifically tailored for the fashion e-commerce industry. Through a combination of theoretical knowledge and practical application, learners will develop a comprehensive understanding of PR principles, digital marketing, social media management, and data analysis. By completing this course, learners will be well-prepared to take on leadership roles in PR for fashion e-commerce businesses and drive their success in the competitive online marketplace.

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CourseDetails

• Executive PR Strategy for Fashion E-commerce
• Understanding the Fashion E-commerce Landscape
• Building a Strong PR Foundation for Fashion Brands
• Media Relations and Engagement in Fashion E-commerce
• Influencer Marketing and PR for Fashion E-commerce
• Crafting Compelling Brand Stories and Narratives
• Leveraging Social Media and Digital Platforms for PR
• Measuring PR Success in Fashion E-commerce
• Reputation Management and Crisis Communications
• Ethics and Compliance in PR for Fashion E-commerce

CareerPath

The **Executive Development Programme in PR for Fashion E-commerce** is designed to empower professionals with in-depth knowledge and skills to succeed in the dynamic world of online fashion retail. This section presents a 3D pie chart with relevant statistics, showcasing the job market trends, salary ranges, and skill demand in the UK. 1. **Digital PR Manager**: A digital PR manager oversees the online presence and reputation of a fashion e-commerce brand. With an average salary range of £35,000 to £50,000, the role requires strong communication, creativity, and analytical skills. 2. **Fashion E-commerce Marketing Manager**: This role involves planning, executing, and optimizing marketing strategies for fashion e-commerce businesses. The salary ranges from £30,000 to £60,000, and the role demands expertise in marketing automation, data analysis, and creativity. 3. **Social Media Strategist**: As a social media strategist, professionals develop and implement social media campaigns to enhance brand awareness and customer engagement. The average salary for this role is between £25,000 and £40,000, with a focus on content creation, community management, and data analysis. 4. **Content Specialist**: Content specialists create and manage engaging content for fashion e-commerce websites. The role typically offers a salary range of £22,000 to £40,000, requiring strong writing, editing, and SEO skills. 5. **SEO Specialist**: An SEO specialist optimizes websites to improve search engine rankings and organic traffic. The role demands expertise in on-page and off-page optimization, with an average salary of £25,000 to £45,000. These roles represent the ever-evolving landscape of PR in the fashion e-commerce industry. By understanding the demands and nuances of each position, professionals can make informed decisions when pursuing their career paths.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN PR FOR FASHION E-COMMERCE

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London School of International Business (LSIB)

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05 May 2025

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