Certificate in Retail Media Audience Targeting

Name: Certificate in Retail Media Audience Targeting
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The Certificate in Retail Media Audience Targeting is a comprehensive course designed to equip learners with essential skills for career advancement in the rapidly evolving retail media industry. This course emphasizes the importance of audience targeting, a critical aspect of retail media that enables businesses to reach their ideal customers effectively.

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AboutThisCourse

With the retail media industry experiencing explosive growth, there is a high demand for professionals who possess a deep understanding of audience targeting strategies and techniques. This course provides learners with practical knowledge and skills to help them stand out in a competitive job market. Throughout the course, learners will explore various audience targeting methods, tools, and best practices. They will gain hands-on experience in segmenting audiences, creating targeted campaigns, and measuring campaign performance. By the end of the course, learners will have a solid foundation in audience targeting, enabling them to drive successful retail media campaigns and advance their careers in this exciting field.

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CourseDetails

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• Audience Segmentation in Retail Media • Understanding Retail Media Targeting Data • Audience Targeting Strategies in Retail Media • Measuring Effectiveness in Retail Media Audience Targeting • Programmatic Advertising in Retail Media • Geotargeting and Location-Based Audience Targeting • Retail Media Audience Targeting Tools and Platforms • Privacy and Compliance in Retail Media Audience Targeting • Future Trends in Retail Media Audience Targeting

CareerPath

In the bustling world of retail media audience targeting in the UK, several key roles stand out. Among these, Digital Marketing Specialists take up a significant 45% of the market. These professionals are responsible for creating and optimizing digital marketing strategies to target specific consumer segments. Retail Data Analysts represent 25% of the retail media audience targeting sector. They make data-driven decisions by interpreting sales, market, and consumer statistics to improve marketing campaigns and overall business strategies. Audience Strategy Managers, who account for 15% of the market, orchestrate the development and execution of marketing strategies to reach and engage the target audience. The remaining 15% is taken up by Retail Media Campaign Managers who design, implement, and track the success of retail media campaigns across various platforms. Our Certificate in Retail Media Audience Targeting provides a solid foundation for these career paths, nurturing skills in demand in today's job market.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN RETAIL MEDIA AUDIENCE TARGETING

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London School of International Business (LSIB)

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05 May 2025

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