Professional Certificate in Google News and Digital Storytelling

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The Professional Certificate in Google News and Digital Storytelling is a comprehensive course that empowers learners with the essential skills needed to thrive in today's digital media landscape. This program focuses on the art of digital storytelling, with an emphasis on using data to drive engaging narratives.

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Learners will gain hands-on experience with Google's suite of news and digital tools, including Google Trends, Google Surveys, and Google News Initiative's tools. The course is designed to meet the growing industry demand for professionals who can create compelling digital content that resonates with audiences and drives engagement. By completing this program, learners will be equipped with the skills needed to advance their careers in journalism, marketing, public relations, and other fields that require strong digital storytelling abilities.

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โ€ข Fundamentals of Google News and Digital Storytelling: Understanding the basics of Google News and digital storytelling, including the importance of accurate and engaging content.
โ€ข Google News Tools and Features: Exploring various Google News tools and features, such as Google Trends, Google Alerts, and the Full Coverage function.
โ€ข Data Journalism and Visualization: Learning how to use data to tell compelling stories and create engaging visualizations using tools such as Data Studio and Flourish.
โ€ข Social Media for News Distribution: Understanding how to effectively use social media platforms for news distribution and audience engagement.
โ€ข Digital Video Production: Mastering the basics of digital video production, including shooting, editing, and publishing video content for various platforms.
โ€ข Multimedia Storytelling Techniques: Learning advanced multimedia storytelling techniques, such as immersive storytelling, interactive storytelling, and virtual reality.
โ€ข Ethics in Digital Journalism: Understanding the ethical considerations of digital journalism, including issues related to privacy, accuracy, and transparency.
โ€ข Monetization Strategies for Digital Content: Learning how to monetize digital content, including advertising, subscriptions, and sponsorships.
โ€ข Measurement and Analytics for Digital News: Understanding how to measure the success of digital news content using analytics tools such as Google Analytics and Chartbeat.

่Œไธš้“่ทฏ

The Professional Certificate in Google News and Digital Storytelling is a valuable credential in today's job market. This section showcases a 3D pie chart presenting the latest trends in the UK for this field, with a transparent background, allowing you to focus on the data. The chart covers five major roles related to this certification, with their percentage distribution in the industry. These roles include Journalist, Content Writer, Digital Marketer, Data Visualization Specialist, and Social Media Manager. * Journalists hold the largest share, at 35%, as storytelling plays a crucial role in today's digital news landscape. * Content Writers follow closely behind, with 25%, reflecting the demand for compelling and relevant content. * Digital Marketers represent 20% of the market, emphasizing the importance of online presence and promotion. * Data Visualization Specialists account for 15% of the industry, highlighting the increasing need for presentational clarity in data-driven storytelling. * Lastly, Social Media Managers contribute 5% to the mix, demonstrating the enduring relevance of social platforms in news consumption and content dissemination. This 3D pie chart allows you to gauge the current UK job market trends in the context of the Professional Certificate in Google News and Digital Storytelling, ensuring you stay informed and up-to-date with the industry's evolving landscape.

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PROFESSIONAL CERTIFICATE IN GOOGLE NEWS AND DIGITAL STORYTELLING
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ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
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05 May 2025
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