Global Certificate Email Marketing for Mobile Devices
-- ViewingNowThe Global Certificate in Email Marketing for Mobile Devices is a crucial course for modern marketers. With the rapid increase in mobile device usage, email marketing has evolved, and this course keeps you ahead of the curve.
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GBP £ 140
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โข Mobile Email Marketing: Understanding the basics and importance of mobile email marketing, the differences between desktop and mobile email design, and the impact of mobile on email open and click-through rates. โข Responsive Email Design: Learning the principles of responsive email design, including fluid grids, flexible images, and media queries, to ensure emails look great on all devices. โข Email Accessibility: Ensuring email accessibility for all users, including those with disabilities, by following best practices such as using descriptive alt text, clear language, and high contrast colors. โข Mobile Email Optimization: Optimizing email content for mobile devices, including using single column layouts, large font sizes, and clear calls-to-action. โข Testing and Analytics: Testing emails on various devices and email clients, and analyzing email performance data to improve future campaigns. โข Email Automation: Implementing automated email campaigns, such as welcome emails, abandoned cart emails, and post-purchase follow-ups, to increase engagement and sales. โข Personalization and Segmentation: Personalizing email content based on user behavior and preferences, and segmenting email lists to improve targeting and relevance.
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