Professional Certificate in Customer Experience Research Methods
-- ViewingNowThe Professional Certificate in Customer Experience Research Methods is a comprehensive course designed to equip learners with essential skills in customer experience research. This program is critical for professionals seeking to understand customer needs, behaviors, and preferences, thereby enabling organizations to deliver exceptional customer experiences.
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Unit 1: Introduction to Customer Experience Research Methods
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Unit 2: Customer Journey Mapping
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Unit 3: Surveys and Questionnaires
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Unit 4: Interviews and Focus Groups
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Unit 5: Usability Testing
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Unit 6: Data Analysis in Customer Experience Research
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Unit 7: Ethnographic Research
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Unit 8: Customer Feedback Management
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Unit 9: Benchmarking and Best Practices in Customer Experience Research
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Unit 10: Advanced Topics in Customer Experience Research Methods
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