Executive Development Programme in Social Media Diplomacy for Public Sector
-- ViewingNowThe Executive Development Programme in Social Media Diplomacy for Public Sector is a certificate course designed to equip learners with essential skills to navigate the complex world of social media in the public sector. This programme highlights the importance of social media as a tool for diplomacy, public engagement, and crisis communication.
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โข Social Media Landscape in Public Sector – Understanding the current social media landscape, its impact, and potential for public sector organizations.
โข Developing a Social Media Strategy – Creating a comprehensive social media strategy for public sector organizations, including goal setting and audience identification.
โข Content Creation & Curation – Developing engaging and relevant content for social media platforms, including best practices for curating and creating content.
โข Social Media Analytics – Measuring the success of social media campaigns, including key metrics and tools for analysis.
โข Social Listening & Engagement – Monitoring social media conversations, engaging with audiences, and responding to feedback.
โข Social Media Policy & Guidelines – Developing clear and effective social media policies and guidelines for public sector organizations.
โข Crisis Management on Social Media – Managing social media in times of crisis, including best practices for communication and response.
โข Social Media Advertising – Understanding and utilizing social media advertising for public sector organizations, including targeting and budgeting.
โข Emerging Trends in Social Media – Staying up-to-date with the latest trends and developments in social media, and understanding their implications for public sector organizations.
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