Masterclass Certificate in Retail Analytics: Competitive Analysis

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The Masterclass Certificate in Retail Analytics: Competitive Analysis is a comprehensive course that equips learners with essential skills for career advancement in the retail industry. This course is crucial in a time when data-driven decision-making has become a necessity for businesses to stay competitive.

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The course covers vital topics such as market research, customer analytics, and competitive intelligence. Learners will gain a deep understanding of how to analyze market trends, customer behavior, and competitors' strategies to make informed business decisions. With the retail industry's increasing demand for data analytics skills, this course is an excellent opportunity for professionals looking to advance their careers. The course not only provides theoretical knowledge but also offers hands-on experience with real-world retail data sets. Upon completion, learners will have a competitive edge in the job market, with the ability to help retail businesses gain a deeper understanding of their customers, competitors, and market trends. This masterclass is an essential step towards becoming a retail analytics expert.

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โ€ข Retail Analytics Fundamentals
โ€ข Data Collection Methods in Retail
โ€ข Introduction to Competitive Analysis
โ€ข Market Analysis in Retail
โ€ข Competitor Profiling and Tracking
โ€ข Price and Price Positioning Analysis
โ€ข Product Assortment and Merchandising Analysis
โ€ข Promotional Strategies and Tactics Analysis
โ€ข Sales Channel Analysis in Retail
โ€ข Customer Segmentation and Behavior Analysis
โ€ข Data Visualization and Insights Communication
โ€ข Capstone Project: Conducting a Comprehensive Competitive Analysis in Retail

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MASTERCLASS CERTIFICATE IN RETAIL ANALYTICS: COMPETITIVE ANALYSIS
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ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
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05 May 2025
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