Executive Development Programme in Sales Performance Analysis: Mastery
-- ViewingNowThe Executive Development Programme in Sales Performance Analysis: Mastery is a comprehensive certificate course, designed to empower sales professionals with the skills to analyze sales data and drive business growth. This program underscores the importance of data-driven decision making in today's sales landscape, and its industry demand is at an all-time high.
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โข Sales Performance Metrics: Understanding key performance indicators (KPIs) and metrics in sales, including sales growth, customer acquisition cost, customer lifetime value, and sales quota attainment.
โข Sales Data Analysis: Techniques and tools for analyzing sales data, including data visualization, statistical analysis, and data mining.
โข Sales Forecasting: Methods for predicting future sales trends, including time series analysis, regression analysis, and machine learning algorithms.
โข Sales Territory Planning: Strategies for optimizing sales territories, including segmentation, targeting, and positioning (STP) analysis and territory mapping.
โข Sales Incentive Design: Techniques for designing effective sales incentives, including commission structures, bonuses, and non-cash rewards.
โข Sales Performance Dashboards: Building and using sales performance dashboards to monitor and improve sales performance, including key metrics, data visualization, and real-time data tracking.
โข Sales Process Optimization: Techniques for optimizing the sales process, including lead generation, prospecting, and sales funnel analysis.
โข Sales Technology: Overview of sales technology, including customer relationship management (CRM) systems, sales automation tools, and data analytics platforms.
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