Executive Development Programme in SEO & UX
-- ViewingNowThe Executive Development Programme in SEO & UX is a certificate course designed to provide professionals with the latest skills in Search Engine Optimization (SEO) and User Experience (UX). This program emphasizes the importance of integrating SEO and UX strategies to enhance online visibility, improve user engagement, and drive business growth.
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โข Fundamentals of SEO (Search Engine Optimization): An introduction to SEO, including keyword research, on-page optimization, link building, and technical SEO.
โข Advanced SEO Techniques: Exploring the latest SEO trends and techniques, including voice search, mobile optimization, and local SEO.
โข UX (User Experience) Design Principles: Understanding the principles of UX design, including user research, usability testing, and user-centered design.
โข Optimizing UX for SEO: Examining the relationship between UX and SEO, including how site speed, mobile optimization, and site architecture impact search engine rankings.
โข Data Analysis for SEO & UX: Learning how to use data analysis tools like Google Analytics and Hotjar to measure and improve SEO and UX performance.
โข Content Strategy for SEO & UX: Developing a content strategy that aligns with SEO and UX goals, including creating user-focused content and optimizing content for search engines.
โข Conversion Rate Optimization (CRO): Understanding how to optimize landing pages, CTAs, and user flows to increase conversions and revenue.
โข Case Studies & Real-World Examples: Analyzing real-world examples and case studies to understand best practices and common pitfalls in SEO and UX.
โข Future Trends in SEO & UX: Exploring emerging trends and technologies in SEO and UX, including artificial intelligence, virtual reality, and augmented reality.
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