Executive Development Programme in The Science of Irresistible Calls to Action

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The Executive Development Programme in The Science of Irresistible Calls to Action is a comprehensive certificate course that focuses on the critical skill of creating compelling calls to action. This course is vital for marketing, sales, and business professionals who want to drive conversions, increase revenue, and enhance customer engagement.

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With the ever-growing demand for digital marketing and sales expertise, this programme provides learners with essential skills that are in high industry demand. Learners will gain a deep understanding of the psychology behind effective calls to action, how to create and test compelling CTAs, and how to measure their success. By the end of this course, learners will be equipped with the skills and knowledge needed to create irresistible calls to action that drive results. This programme is an excellent opportunity for professionals who want to advance their careers, increase their value to their organizations, and stay ahead of the competition.

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โ€ข Understanding Calls to Action (CTAs) – the primary element in driving conversions
โ€ข Neuroscience of persuasion — how cognitive biases influence decision making
โ€ข Importance of context in creating irresistible CTAs
โ€ข Color psychology & its impact on the effectiveness of CTAs
โ€ข Action-oriented copywriting for compelling CTAs
โ€ข The role of microcopy in reducing friction & increasing click-through rates
โ€ข Designing CTAs for mobile optimization
โ€ข A/B testing & optimization strategies for CTAs
โ€ข Best practices for CTAs in email marketing & landing pages

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็คบไพ‹่ฏไนฆ่ƒŒๆ™ฏ
EXECUTIVE DEVELOPMENT PROGRAMME IN THE SCIENCE OF IRRESISTIBLE CALLS TO ACTION
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
ๅŒบๅ—้“พID๏ผš s-1-a-2-m-3-p-4-l-5-e
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