Global Certificate in The Power of Advertising IP
-- ViewingNowThe Global Certificate in The Power of Advertising IP is a comprehensive course designed to empower learners with essential skills in the dynamic world of advertising. This certificate course highlights the importance of advertising in today's business landscape and provides insights into industry best practices, trends, and strategies.
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• Understanding Advertising Intellectual Property (AIP)
• Importance of AIP in Advertising Industry
• Legal Frameworks for Advertising IP Protection
• Copyright and Trademark in Advertising
• Patenting Advertising Ideas and Concepts
• Trade Secrets and Confidentiality in Advertising
• Licensing and Franchising in Advertising IP
• Enforcement of Advertising IP Rights
• Case Studies on Advertising IP Disputes
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