Executive Development Programme in SEM & Business Strategy
-- ViewingNowThe Executive Development Programme in SEM & Business Strategy certificate course is a comprehensive program designed to provide learners with essential skills for career advancement in today's competitive business landscape. The course focuses on Search Engine Marketing (SEM) and Business Strategy, two critical areas that are in high industry demand.
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โข Strategic Management: An Overview
โข Conducting a SWOT Analysis
โข Formulating Business Strategy
โข SEM (Search Engine Marketing) Strategy: Keyword Research and Analysis
โข SEM Strategy: Ad Copywriting and Testing
โข SEM Strategy: Bid Management and Optimization
โข SEM and Business Strategy Alignment
โข Measuring SEM Success: Key Metrics and Analytics
โข Advanced SEM Strategies: Remarketing, Automation, and AI
โข Case Studies: Successful SEM and Business Strategy Implementations
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