Executive Development Programme in AR/VR Marketing: Insights

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The Executive Development Programme in AR/VR Marketing: Insights certificate course is a comprehensive program designed to meet the growing industry demand for Augmented and Virtual Reality marketing professionals. This course emphasizes the importance of AR/VR technologies in modern marketing strategies and equips learners with essential skills to advance their careers in this cutting-edge field.

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With the global AR/VR market projected to reach $72.8 billion by 2024, there is a pressing need for marketing professionals who can leverage these technologies to create immersive and engaging customer experiences. Through hands-on training and real-world case studies, this course covers essential topics such as AR/VR marketing trends, user experience design, and campaign strategy development. By the end of the program, learners will have gained practical knowledge and skills to lead successful AR/VR marketing initiatives and stay ahead in this rapidly evolving industry.

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โ€ข Introduction to AR/VR
โ€ข Understanding AR/VR Technology and its Applications in Marketing
โ€ข AR/VR Marketing Strategies and Best Practices
โ€ข Measuring Success: Metrics and Analytics in AR/VR Marketing
โ€ข Case Studies: Successful AR/VR Marketing Campaigns
โ€ข Legal and Ethical Considerations in AR/VR Marketing
โ€ข AR/VR Content Creation: Tools and Techniques
โ€ข Future Trends and Innovations in AR/VR Marketing
โ€ข Hands-on Lab: Creating an AR/VR Marketing Experience

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The demand for skilled professionals in AR/VR marketing is on the rise, with a variety of roles available. Let's take a closer look at the distribution of these roles and their impact on the UK job market: 1. AR/VR Product Manager (25%): As a product manager, you'll lead cross-functional teams and drive the success of AR/VR products. Strong business acumen and technical knowledge are essential. 2. AR/VR UX Designer (20%): With a focus on user experience, you'll create intuitive and immersive interfaces for AR/VR applications. A background in traditional UX design, along with an understanding of 3D design principles, will help you excel in this role. 3. AR/VR Developer (30%): Developers are in high demand, responsible for building engaging AR/VR experiences using popular frameworks like Unity, Unreal Engine, and ARKit. Deep knowledge of programming languages and a passion for emerging technologies are crucial. 4. AR/VR Marketing Specialist (15%): As a marketing specialist, you'll leverage AR/VR technology to create innovative campaigns and promote products. A solid understanding of marketing principles and familiarity with immersive technologies will set you apart. 5. AR/VR Content Creator (10%): Content creators focus on developing compelling stories and experiences for AR/VR platforms. This role requires strong storytelling abilities, creativity, and a solid grasp of 3D modeling and animation tools. These roles showcase the diverse opportunities within the AR/VR marketing landscape. As the technology continues to evolve, so too will the demand for skilled professionals in this growing field.

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EXECUTIVE DEVELOPMENT PROGRAMME IN AR/VR MARKETING: INSIGHTS
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
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