Global Certificate in Facebook Live Storytelling Best Practices
-- viewing nowThe Global Certificate in Facebook Live Storytelling Best Practices course is a must for professionals looking to excel in digital marketing. With the increasing demand for live video content, this course provides learners with essential skills to create engaging and effective Facebook Live stories.
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Course Details
• Facebook Live Basics: Introduction to Facebook Live, setting up a live video, understanding the Facebook Live dashboard. • Pre-Broadcast Preparation: Planning your live video, choosing the right equipment, testing your setup, promoting your live video. • Creating Engaging Content: Storytelling techniques, creating a narrative arc, engaging with your audience, using visuals effectively. • Best Practices for Going Live: Sound and lighting considerations, managing technical issues, handling interruptions, dealing with comments and questions. • Post-Broadcast Strategies: Repurposing your live video, analyzing your performance, engaging with viewers after the live stream, building your community. • Facebook Live Analytics: Understanding Facebook Live metrics, tracking your performance, setting goals and benchmarks. • Legal and Ethical Considerations: Copyright laws, obtaining permissions, disclosing sponsorships, protecting your audience's privacy. • Accessibility and Inclusivity: Making your live videos accessible to all viewers, using inclusive language, avoiding stereotypes and biases.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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