Professional Certificate in Google News and Crisis Communications

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The Professional Certificate in Google News and Crisis Communications is a comprehensive course that equips learners with essential skills for career advancement in the field of public relations and crisis management. This program is designed to meet the growing industry demand for professionals who can effectively manage a company's public image during times of crisis.

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About this course

The course covers a range of topics, including news literacy, media relations, crisis communications strategy, and ethical considerations in public relations. By completing this program, learners will gain the skills and knowledge needed to succeed in high-pressure situations and help organizations navigate complex communications challenges. With a Professional Certificate from Google, learners will demonstrate to employers that they have the practical skills and knowledge needed to excel in this field.

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Course Details

Unit 1: Introduction to Google News and Crisis Communications
Unit 2: Setting Up and Optimizing Google News Publisher Center
Unit 3: Leveraging Google Trends for Crisis Communications
Unit 4: Google Alerts and Social Media Monitoring for Real-time Insights
Unit 5: Creating Effective News Articles for Google News
Unit 6: Utilizing Google Search Console for News Sites
Unit 7: Best Practices for Google News during Crisis Situations
Unit 8: Google's Crisis Response Team and Resources
Unit 9: Measuring Success: Google Analytics for News Sites
Unit 10: Case Studies: Successful Google News and Crisis Communications

Career Path

The Professional Certificate in Google News and Crisis Communications is an excellent way to enhance your skills and advance in the UK job market. The certification covers various roles, such as Public Relations Manager, Crisis Communications Specialist, News & Media Relations, Content Creation & Strategy, and Social Media Management. With a transparent background and a 3D pie chart, you can explore these roles and their distribution, making it easy to understand and engaging. As you can see from the chart, Public Relations Managers hold the largest percentage of roles, followed by Crisis Communications Specialists and News & Media Relations professionals. Content Creation & Strategy and Social Media Management roles make up the remaining percentage. By focusing on these areas, you can better position yourself to meet industry demands and stay ahead in the ever-evolving landscape of news and crisis communications. Embrace the opportunity to grow your skillset and excel in the UK job market with the Professional Certificate in Google News and Crisis Communications. This certification will provide you with the knowledge and expertise needed to succeed in this dynamic field.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
PROFESSIONAL CERTIFICATE IN GOOGLE NEWS AND CRISIS COMMUNICATIONS
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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