Global Certificate in Video Ad Copywriting for Modern Brands
-- viewing nowThe Global Certificate in Video Ad Copywriting for Modern Brands is a crucial course for aspiring and current marketing professionals. With the increasing demand for digital content, video advertising has become a critical aspect of modern marketing strategies.
6,972+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course Details
• Video Ad Copywriting Fundamentals • Understanding the basics of video ad copywriting, its importance, and how it differs from traditional copywriting. • Modern Brand Storytelling • Crafting compelling narratives for modern brands, focusing on relatability, engagement, and authenticity. • Target Audience Identification • Analyzing and defining target audiences, their preferences, pain points, and motivations for effective video ad copy. • Video Ad Formats • Exploring various video ad formats, such as pre-roll, mid-roll, and sponsored content, and their suitability for different objectives. • Writing for Video • Mastering the art of writing for video, including pacing, visual storytelling, and incorporating dialogue, sound effects, and music. • Video Ad Copy Optimization • Implementing A/B testing, data-driven insights, and analytics to optimize video ad copy performance. • Trends in Video Advertising • Staying updated on the latest trends in video advertising and adapting strategies accordingly. • Video Production Fundamentals • Learning the basics of video production, including equipment, lighting, sound, and editing. • Brand Voice and Tone • Establishing a consistent brand voice and tone across all video ad copy, ensuring alignment with the brand's overall messaging.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate