Executive Development Programme in Strategic AR for CRM

Name: Executive Development Programme in Strategic AR for CRM
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The Executive Development Programme in Strategic Account-based Marketing (ABM) for Customer Relationship Management (CRM) is a certificate course designed to empower professionals with the skills to drive business growth. In today's competitive landscape, ABM is a critical approach to B2B marketing, focusing on key high-value accounts to deliver highly-personalized experiences.

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This programme is essential for marketing, sales, and customer success professionals seeking to stay ahead in their careers. It provides hands-on experience in developing and implementing strategic ABM plans, aligning sales and marketing teams, and leveraging CRM platforms to manage and measure campaign success. With a strong emphasis on practical application, learners will gain the skills to drive revenue growth, improve customer engagement, and enhance brand loyalty. The course is industry-demanded, with a focus on the latest trends and best practices in ABM and CRM. By completing this programme, learners will be well-equipped to lead successful ABM initiatives and advance their careers in marketing and sales.

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Detalles del Curso

• Strategic Account Relationship Management (AR) for CRM: An Overview
• Understanding Customer Relationship Management (CRM) Systems
• Identifying and Segmenting Strategic Accounts
• Building and Managing Strategic Relationships
• Key Account Planning for CRM
• Leveraging Data and Analytics in Strategic AR for CRM
• Sales and Marketing Alignment in Strategic AR for CRM
• Implementing and Measuring Success in Strategic AR for CRM
• Best Practices in Strategic AR for CRM

Trayectoria Profesional

Executive Development Programme in Strategic Augmented Reality (AR) for Customer Relationship Management (CRM) is designed to equip professionals with future-forward skills. The UK job market highlights the growing need for CRM experts with AR proficiency. 1. **Artificial Intelligence (AI)** – 45%: AI-driven CRM platforms streamline operations and enhance customer engagement. 2. **Customer Relationship Management** – 26%: Managing relationships is crucial in CRM. AR technology adds a new layer to customer interactions, making this skill essential. 3. **Data Analysis** – 32%: AR projects require professionals skilled in data analysis to make informed decisions and drive successful CRM outcomes. 4. **Strategic Planning** – 40%: AR for CRM requires a strategic approach to ensure alignment with business goals and customer expectations. 5. **Augmented Reality** – 18%: AR technology is increasingly sought after for CRM, making this skill valuable for professionals looking to capitalize on emerging trends.

Requisitos de Entrada

Comprensión básica de la materia
Competencia en idioma inglés
Acceso a computadora e internet
Habilidades básicas de computadora
Dedicación para completar el curso

No se requieren calificaciones formales previas. El curso está diseñado para la accesibilidad.

Estado del Curso

Este curso proporciona conocimientos y habilidades prácticas para el desarrollo profesional. Es:

No acreditado por un organismo reconocido
No regulado por una institución autorizada
Complementario a las calificaciones formales

Recibirás un certificado de finalización al completar exitosamente el curso.

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EXECUTIVE DEVELOPMENT PROGRAMME IN STRATEGIC AR FOR CRM

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London School of International Business (LSIB)

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05 May 2025

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