Executive Development Programme in AI-Powered Ad Innovation
-- ViewingNowThe Executive Development Programme in AI-Powered Ad Innovation is a certificate course designed to empower professionals with the essential skills needed to thrive in today's data-driven marketing landscape. This programme focuses on the intersection of artificial intelligence and advertising innovation, providing learners with a deep understanding of how AI can be leveraged to create more effective and targeted ad campaigns.
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ร propos de ce cours
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2 mois pour terminer
ร 2-3 heures par semaine
Commencez ร tout moment
Aucune pรฉriode d'attente
Dรฉtails du cours
โข Fundamentals of Artificial Intelligence (AI): Understanding the basics of AI, including machine learning, deep learning, and natural language processing.
โข AI in Advertising: Exploring the current and potential applications of AI in advertising, including programmatic advertising, ad targeting, and personalization.
โข Data Analysis for Ad Innovation: Learning how to analyze data to inform ad strategy, including data visualization and segmentation.
โข Ethics in AI: Examining the ethical considerations of using AI in advertising, including privacy, bias, and transparency.
โข AI-Powered Ad Creatives: Creating compelling ad creatives using AI-generated text, images, and videos.
โข AI Tools and Platforms: Getting hands-on experience with AI tools and platforms commonly used in advertising, such as TensorFlow, PyTorch, and Google Cloud.
โข AI Strategy and Roadmap: Developing a strategic roadmap for implementing AI in advertising, including identifying use cases, building a business case, and measuring success.
โข AI Project Management: Managing AI projects in advertising, including working with cross-functional teams, managing timelines and budgets, and mitigating risks.
โข Future of AI in Advertising: Exploring emerging trends and future applications of AI in advertising, including voice and conversational AI, augmented reality, and virtual reality.
Parcours professionnel
Exigences d'admission
- Comprรฉhension de base de la matiรจre
- Maรฎtrise de la langue anglaise
- Accรจs ร l'ordinateur et ร Internet
- Compรฉtences informatiques de base
- Dรฉvouement pour terminer le cours
Aucune qualification formelle prรฉalable requise. Cours conรงu pour l'accessibilitรฉ.
Statut du cours
Ce cours fournit des connaissances et des compรฉtences pratiques pour le dรฉveloppement professionnel. Il est :
- Non accrรฉditรฉ par un organisme reconnu
- Non rรฉglementรฉ par une institution autorisรฉe
- Complรฉmentaire aux qualifications formelles
Vous recevrez un certificat de rรฉussite en terminant avec succรจs le cours.
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Frais de cours
- 3-4 heures par semaine
- Livraison anticipรฉe du certificat
- Inscription ouverte - commencez quand vous voulez
- 2-3 heures par semaine
- Livraison rรฉguliรจre du certificat
- Inscription ouverte - commencez quand vous voulez
- Accรจs complet au cours
- Certificat numรฉrique
- Supports de cours
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