Masterclass Certificate in YouTube Ads: Targeting for Conversions
-- ViewingNowThe Masterclass Certificate in YouTube Ads: Targeting for Conversions is a comprehensive course designed to provide learners with essential skills for career advancement in digital marketing. This course focuses on YouTube ads, an increasingly important aspect of digital marketing strategies due to the platform's massive user base and high engagement rates.
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โข Unit 1: Introduction to YouTube Ads for Conversions & Primary KPIs
โข Unit 2: Understanding the YouTube Advertising Ecosystem
โข Unit 3: Creating High-Performance YouTube Ad Content
โข Unit 4: Audience Targeting Fundamentals on YouTube
โข Unit 5: Custom Affinity & In-Market Audiences for Targeted Reach
โข Unit 6: Demographic, Topic, & Keyword Targeting Strategies
โข Unit 7: Remarketing Campaigns for Maximizing Conversions
โข Unit 8: Placements, Exclusions, & Layered Targeting Techniques
โข Unit 9: YouTube Bid Strategies for Optimal Conversion Rates
โข Unit 10: Analyzing & Optimizing YouTube Ad Performance
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