Masterclass Certificate in YouTube Ads: Targeting for Conversions

Name: Masterclass Certificate in YouTube Ads: Targeting for Conversions
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The Masterclass Certificate in YouTube Ads: Targeting for Conversions is a comprehensive course designed to provide learners with essential skills for career advancement in digital marketing. This course focuses on YouTube ads, an increasingly important aspect of digital marketing strategies due to the platform's massive user base and high engagement rates.

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AboutThisCourse

The course covers topics such as audience targeting, video ad creation, and campaign optimization, equipping learners with the skills to create effective YouTube ad campaigns that drive conversions. Given the growing demand for digital marketing professionals with expertise in video advertising, this course is highly relevant to the industry and can help learners stand out in a competitive job market. By earning this certificate, learners demonstrate their proficiency in YouTube ad targeting and optimization, making them highly valuable to employers looking to leverage the power of video advertising to reach their target audiences and drive business growth.

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CourseDetails

• Unit 1: Introduction to YouTube Ads for Conversions & Primary KPIs
• Unit 2: Understanding the YouTube Advertising Ecosystem
• Unit 3: Creating High-Performance YouTube Ad Content
• Unit 4: Audience Targeting Fundamentals on YouTube
• Unit 5: Custom Affinity & In-Market Audiences for Targeted Reach
• Unit 6: Demographic, Topic, & Keyword Targeting Strategies
• Unit 7: Remarketing Campaigns for Maximizing Conversions
• Unit 8: Placements, Exclusions, & Layered Targeting Techniques
• Unit 9: YouTube Bid Strategies for Optimal Conversion Rates
• Unit 10: Analyzing & Optimizing YouTube Ad Performance

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN YOUTUBE ADS: TARGETING FOR CONVERSIONS

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London School of International Business (LSIB)

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05 May 2025

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