Global Certificate in Strategic Social Listening

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The Global Certificate in Strategic Social Listening is a comprehensive course designed to equip learners with the essential skills needed to excel in the rapidly evolving digital marketing landscape. This certificate course emphasizes the importance of social listening in today's interconnected world, where consumer behavior and brand perception are significantly influenced by social media conversations.

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ใ“ใฎใ‚ณใƒผใ‚นใซใคใ„ใฆ

With a strong focus on practical application, the course covers various aspects of strategic social listening, including data collection, analysis, and interpretation. Learners will gain hands-on experience with powerful social listening tools and techniques, empowering them to make data-driven decisions that positively impact their organization's marketing and communication strategies. As businesses increasingly recognize the value of social listening for brand management, consumer insights, and competitive intelligence, there is a growing demand for professionals who possess these skills. By completing this course, learners will be well-positioned to advance their careers in digital marketing, public relations, social media management, and related fields.

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ใ‚ณใƒผใ‚น่ฉณ็ดฐ

โ€ข Introduction to Strategic Social Listening 
โ€ข Understanding Social Media Analytics
โ€ข Social Listening Tools and Techniques
โ€ข Monitoring Brand Reputation and Mentions
โ€ข Identifying and Analyzing Social Trends
โ€ข Customer Engagement through Social Listening
โ€ข Competitive Analysis and Market Research
โ€ข Creating a Social Listening Strategy
โ€ข Measuring the Impact of Social Listening
โ€ข Ethical Considerations in Social Listening

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ใ“ใฎใ‚ณใƒผใ‚นใฎๆ”ฏๆ‰•ใ„ใฎใŸใ‚ใซไผš็คพ็”จใฎ่ซ‹ๆฑ‚ๆ›ธใ‚’ใƒชใ‚ฏใ‚จใ‚นใƒˆใ—ใฆใใ ใ•ใ„ใ€‚

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ใ‚ญใƒฃใƒชใ‚ข่จผๆ˜Žๆ›ธใ‚’ๅ–ๅพ—

ใ‚ตใƒณใƒ—ใƒซ่จผๆ˜Žๆ›ธใฎ่ƒŒๆ™ฏ
GLOBAL CERTIFICATE IN STRATEGIC SOCIAL LISTENING
ใซๆŽˆไธŽใ•ใ‚Œใพใ™
ๅญฆ็ฟ’่€…ๅ
ใงใƒ—ใƒญใ‚ฐใƒฉใƒ ใ‚’ๅฎŒไบ†ใ—ใŸไบบ
London School of International Business (LSIB)
ๆŽˆไธŽๆ—ฅ
05 May 2025
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