Global Certificate in Strategic Social Listening
-- ViewingNowThe Global Certificate in Strategic Social Listening is a comprehensive course designed to equip learners with the essential skills needed to excel in the rapidly evolving digital marketing landscape. This certificate course emphasizes the importance of social listening in today's interconnected world, where consumer behavior and brand perception are significantly influenced by social media conversations.
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⢠Introduction to Strategic Social Listening
⢠Understanding Social Media Analytics
⢠Social Listening Tools and Techniques
⢠Monitoring Brand Reputation and Mentions
⢠Identifying and Analyzing Social Trends
⢠Customer Engagement through Social Listening
⢠Competitive Analysis and Market Research
⢠Creating a Social Listening Strategy
⢠Measuring the Impact of Social Listening
⢠Ethical Considerations in Social Listening
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