Executive Development Programme in Ad Performance & Digital Marketing
-- ViewingNowThe Executive Development Programme in Ad Performance & Digital Marketing is a certificate course designed to empower professionals with the latest advertising and digital marketing strategies. In today's digital age, this course is of paramount importance as businesses continue to shift their focus online.
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โข Unit 1: Introduction to Ad Performance & Digital Marketing
โข Unit 2: Understanding Digital Advertising Channels
โข Unit 3: Ad Campaign Management
โข Unit 4: Key Metrics in Ad Performance
โข Unit 5: A/B Testing & Optimization
โข Unit 6: Targeting & Audience Segmentation
โข Unit 7: Programmatic Advertising & Real-Time Bidding
โข Unit 8: Mobile Advertising & Cross-Device Tracking
โข Unit 9: Social Media Advertising
โข Unit 10: Digital Marketing Analytics & Reporting
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