Professional Certificate in Content Measurement Strategies
-- ViewingNowThe Professional Certificate in Content Measurement Strategies is a comprehensive course designed to empower learners with the essential skills needed to thrive in the data-driven world of content marketing. This certificate course focuses on the importance of content measurement and its impact on business growth, enabling learners to make informed decisions and optimize content strategies.
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⢠Unit 1: Introduction to Content Measurement Strategies
⢠Unit 2: Key Performance Indicators (KPIs) for Content Success
⢠Unit 3: Web Analytics Tools and Techniques
⢠Unit 4: A/B Testing and Optimization
⢠Unit 5: Social Media Metrics and Analysis
⢠Unit 6: Email Marketing and Analytics
⢠Unit 7: Search Engine Optimization (SEO) Metrics
⢠Unit 8: Content Attribution Models
⢠Unit 9: Data Visualization and Reporting
⢠Unit 10: Content Measurement Strategy Best Practices
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