Professional Certificate in Content Measurement Strategies
-- ViewingNowThe Professional Certificate in Content Measurement Strategies is a comprehensive course designed to empower learners with the essential skills needed to thrive in the data-driven world of content marketing. This certificate course focuses on the importance of content measurement and its impact on business growth, enabling learners to make informed decisions and optimize content strategies.
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โข Unit 1: Introduction to Content Measurement Strategies
โข Unit 2: Key Performance Indicators (KPIs) for Content Success
โข Unit 3: Web Analytics Tools and Techniques
โข Unit 4: A/B Testing and Optimization
โข Unit 5: Social Media Metrics and Analysis
โข Unit 6: Email Marketing and Analytics
โข Unit 7: Search Engine Optimization (SEO) Metrics
โข Unit 8: Content Attribution Models
โข Unit 9: Data Visualization and Reporting
โข Unit 10: Content Measurement Strategy Best Practices
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