Professional Certificate in Competitor Profiling & Targeting

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The Professional Certificate in Competitor Profiling & Targeting is a comprehensive course designed to equip learners with essential skills in competitive analysis and market segmentation. This program emphasizes the importance of understanding competitors, their strategies, and how to leverage this information to gain a competitive edge.

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AboutThisCourse

In today's fast-paced business environment, these skills are in high demand. Employers seek professionals who can analyze market trends, identify key competitors, and develop targeted marketing strategies. This course provides learners with practical tools and techniques to do just that. By the end of this course, learners will be able to create detailed competitor profiles, conduct competitive analysis, and develop targeted marketing strategies. These skills are not only crucial for marketing professionals but also for entrepreneurs, business owners, and anyone interested in advancing their career in a competitive market. Enroll in this course today and gain the essential skills needed to succeed in the modern business world.

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Here are the essential units for a Professional Certificate in Competitor Profiling & Targeting:

• Competitive Analysis: Understanding the Market & Industry Landscape
• Competitor Profiling: Identifying Key Competitors & Gathering Intelligence
• SWOT Analysis: Evaluating Strengths, Weaknesses, Opportunities, & Threats
• Market Positioning: Defining & Differentiating from Competitors
• Product & Service Analysis: Comparing Offerings & Identifying Gaps
• Pricing Strategy: Analyzing Competitive Pricing & Developing a Pricing Model
• Distribution & Sales Analysis: Examining Competitor Networks & Channels
• Promotion & Advertising Analysis: Evaluating Competitor Marketing Strategies
• Competitor Targeting: Identifying & Prioritizing Target Audiences & Markets

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
  • ComplementaryFormalQualifications

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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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PROFESSIONAL CERTIFICATE IN COMPETITOR PROFILING & TARGETING
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London School of International Business (LSIB)
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05 May 2025
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