Professional Certificate in Ad Performance: Essentials

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The Professional Certificate in Ad Performance: Essentials is a crucial course for digital marketers seeking to optimize ad campaigns and drive business growth. With the ever-growing demand for experts who can deliver high-performing ad campaigns, this course is designed to equip learners with essential skills to meet industry needs.

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AboutThisCourse

This course covers key topics including ad targeting, measurement, and optimization across various platforms such as Google, Facebook, and LinkedIn. Learners will gain hands-on experience in creating and managing ad campaigns, analyzing performance data, and making data-driven decisions to improve ad performance. By completing this course, learners will not only enhance their understanding of ad performance but will also gain a competitive edge in the job market. They will be able to demonstrate their expertise in ad performance optimization, making them highly valuable to potential employers and clients in the digital marketing industry.

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CourseDetails

• Unit 1: Introduction to Ad Performance Metrics
• Unit 2: Understanding Targeting and Segmentation for Ad Campaigns
• Unit 3: Mastering Ad Copywriting and Design
• Unit 4: Overview of Ad Platforms: Google Ads, Facebook Ads, LinkedIn Ads
• Unit 5: Ad Campaign Setup and Management
• Unit 6: A/B Testing and Optimization Techniques
• Unit 7: Measuring Ad Performance and Attribution
• Unit 8: Advanced Strategies for Ad Performance
• Unit 9: Legal and Ethical Considerations in Advertising
• Unit 10: Future Trends in Advertising and Digital Marketing

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
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PROFESSIONAL CERTIFICATE IN AD PERFORMANCE: ESSENTIALS
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London School of International Business (LSIB)
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05 May 2025
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