Executive Development Programme in SEO & Branding

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The Executive Development Programme in SEO & Branding is a certificate course designed to empower professionals with the latest digital marketing strategies. In today's online-centric world, understanding SEO and branding is critical for career advancement and business growth.

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AboutThisCourse

This programme focuses on the importance of search engine optimization for enhancing online visibility and branding for building a strong brand image. It is designed to meet the increasing industry demand for digital marketing experts who can help businesses stay competitive in the digital landscape. Through this course, learners will gain essential skills in SEO, content marketing, social media branding, and analytics. They will learn how to develop and implement effective SEO strategies, create compelling brand narratives, and measure their impact. By the end of the course, learners will have a comprehensive understanding of SEO and branding, enabling them to drive business growth and advance their careers in digital marketing.

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CourseDetails

• Fundamentals of SEO: Understanding keyword research, on-page optimization, link building, and technical SEO.
• Advanced SEO Techniques: Topic clustering, pillar pages, entity SEO, and schema markup.
• SEO Analytics: Measuring and analyzing SEO performance using tools such as Google Analytics, Search Console, and third-party platforms.
• Branding Basics: Building a strong brand identity, messaging, and positioning.
• Digital Branding Strategies: Leveraging social media, content marketing, influencer marketing, and email marketing for branding.
• Brand Reputation Management: Monitoring and managing online reviews, ratings, and mentions.
• SEO & Branding Integration: Aligning SEO and branding efforts for maximum impact.
• SEO & Content Strategy: Creating a content strategy that supports SEO and branding objectives.
• Future Trends in SEO & Branding: Exploring emerging trends and technologies, such as voice search, AI, and machine learning.

Note: This list is not exhaustive, and additional units may be added or modified based on specific program requirements.

Author: Ivy C., Professional Course Content Writer

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME IN SEO & BRANDING
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London School of International Business (LSIB)
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05 May 2025
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