Executive Development Programme in SEO & Branding
-- ViewingNowThe Executive Development Programme in SEO & Branding is a certificate course designed to empower professionals with the latest digital marketing strategies. In today's online-centric world, understanding SEO and branding is critical for career advancement and business growth.
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โข Fundamentals of SEO: Understanding keyword research, on-page optimization, link building, and technical SEO.
โข Advanced SEO Techniques: Topic clustering, pillar pages, entity SEO, and schema markup.
โข SEO Analytics: Measuring and analyzing SEO performance using tools such as Google Analytics, Search Console, and third-party platforms.
โข Branding Basics: Building a strong brand identity, messaging, and positioning.
โข Digital Branding Strategies: Leveraging social media, content marketing, influencer marketing, and email marketing for branding.
โข Brand Reputation Management: Monitoring and managing online reviews, ratings, and mentions.
โข SEO & Branding Integration: Aligning SEO and branding efforts for maximum impact.
โข SEO & Content Strategy: Creating a content strategy that supports SEO and branding objectives.
โข Future Trends in SEO & Branding: Exploring emerging trends and technologies, such as voice search, AI, and machine learning.
Note: This list is not exhaustive, and additional units may be added or modified based on specific program requirements.
Author: Ivy C., Professional Course Content Writer
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