Executive Development Programme in Luxury Product Management: Chanel

Name: Executive Development Programme in Luxury Product Management: Chanel
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The Executive Development Programme in Luxury Product Management: Chanel certificate course is a comprehensive program designed to meet the growing industry demand for luxury product management professionals. This course emphasizes the importance of understanding the unique characteristics of luxury products, their distribution, and promotion.

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AboutThisCourse

Learners will gain essential skills in managing luxury product portfolios, branding, and marketing, all under the esteemed Chanel label. The course is instrumental in career advancement, equipping learners with the ability to navigate the complex luxury market, and driving growth for prestigious brands. By the end of the course, learners will have a solid understanding of luxury product management, enabling them to excel in this exclusive and rewarding field.

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CourseDetails

• Luxury Industry Analysis: Understanding the luxury market, consumer behavior, trends, and competition in the luxury industry.
• Chanel Brand Heritage: A deep dive into Chanel's history, values, and identity, including its founder, Coco Chanel, and her design philosophy.
• Product Development for Luxury Brands: Designing, creating, and launching luxury products, emphasizing Chanel's unique approach and best practices.
• Marketing Strategies for Luxury Products: Identifying the key marketing principles that apply to luxury products and understanding how Chanel implements these strategies.
• Retail Management for Luxury Brands: Overview of Chanel's retail strategy, store design, visual merchandising, and customer service expectations.
• Pricing and Positioning of Luxury Products: Understanding the principles of luxury pricing and how Chanel positions its products in the market.
• Distribution and Supply Chain Management: Review of Chanel's distribution network, logistics, and supply chain management.
• Digital Transformation in Luxury: Examining the impact of digital technologies on luxury brands and how Chanel adapts to this changing landscape.
• Sustainability and Corporate Social Responsibility: Discussing Chanel's approach to sustainability, ethical sourcing, and environmental responsibility.

CareerPath

This 3D pie chart represents the relevance of specific roles in the Executive Development Programme in Luxury Product Management at Chanel in the UK. The visualization highlights the emphasis placed on luxury product marketing, retail management, supply chain & logistics, and visual merchandising. With a transparent background and a responsive design, this chart provides a clear showcase of job market trends in the luxury product management industry.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN LUXURY PRODUCT MANAGEMENT: CHANEL

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London School of International Business (LSIB)

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05 May 2025

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