Certificate in Ad Performance Analysis for Professionals

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The Certificate in Ad Performance Analysis for Professionals is a comprehensive course designed to equip learners with the essential skills needed to excel in the rapidly evolving digital advertising industry. This course focuses on the importance of ad performance analysis, a critical aspect of digital marketing that involves interpreting data to optimize advertising campaigns and maximize return on investment.

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AboutThisCourse

With the increasing demand for data-driven marketing strategies, this course is more relevant than ever. Learners will gain hands-on experience with industry-leading tools and platforms, enabling them to analyze and interpret ad performance data effectively. The course covers essential topics such as campaign setup, tracking, reporting, and optimization, providing a well-rounded understanding of ad performance analysis. By completing this course, learners will be able to demonstrate their expertise in ad performance analysis, making them highly valuable to employers. This certification can lead to career advancement opportunities, including roles such as Digital Marketing Specialist, Ad Performance Analyst, and Marketing Data Analyst.

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โ€ข Ad Performance Metrics
โ€ข Understanding Key Performance Indicators (KPIs)
โ€ข Analyzing Click-Through Rates (CTR)
โ€ข Cost-Per-Click (CPC) and Cost-Per-Mille (CPM) Analysis
โ€ข Conversion Tracking and Analysis
โ€ข Attribution Models in Ad Performance
โ€ข A/B Testing and Optimization in Ad Campaigns
โ€ข Advanced Ad Performance Analysis Tools
โ€ข Reporting and Visualization Techniques for Ad Data
โ€ข Case Studies in Ad Performance Analysis

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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CERTIFICATE IN AD PERFORMANCE ANALYSIS FOR PROFESSIONALS
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London School of International Business (LSIB)
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05 May 2025
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