Global Certificate in Social Media and Crisis Management

Name: Global Certificate in Social Media and Crisis Management
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The Global Certificate in Social Media and Crisis Management is a crucial course designed to meet the growing industry demand for professionals skilled in managing social media platforms during crises. This certificate course emphasizes the importance of effective communication, reputation management, and strategic planning during critical events.

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AboutThisCourse

Learners will gain essential skills in crisis identification, mitigation, and recovery through social media channels, preparing them for leadership roles in this dynamic digital age. By completing this course, learners will be equipped with the necessary tools and techniques to manage social media platforms proactively and reactively, ensuring their organization's reputation remains intact during challenging situations. In addition, this certification will enhance their career prospects and differentiate them as skilled professionals capable of handling high-pressure situations in the ever-evolving social media landscape.

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CourseDetails

• Unit 1: Introduction to Social Media and Crisis Management
• Unit 2: Social Media Listening and Monitoring
• Unit 3: Developing a Crisis Communication Plan
• Unit 4: Social Media Policy Creation and Enforcement
• Unit 5: Strategies for Effective Crisis Communication
• Unit 6: Social Media Tools for Crisis Management
• Unit 7: Stakeholder Engagement during a Crisis
• Unit 8: Case Studies: Successful Social Media Crisis Management
• Unit 9: Legal and Ethical Considerations in Social Media Crisis Management
• Unit 10: Post-Crisis Evaluation and Continuous Improvement

CareerPath

The Global Certificate in Social Media and Crisis Management prepares professionals for various exciting roles in the UK's growing digital landscape. This section features a 3D Pie chart highlighting the latest job market trends for these roles. 1. **Social Media Manager**: With a 45% share, Social Media Managers play a critical role in shaping and maintaining brand identities. They develop and execute innovative social media strategies to engage audiences, boost brand visibility, and drive revenue growth. 2. **Crisis Management Specialist**: Holding a 30% share, Crisis Management Specialists are essential in today's dynamic business environment. They handle communication strategies during crises and develop contingency plans to mitigate risks, protect reputations, and ensure business continuity. 3. **Digital Marketing Coordinator**: A 15% share is attributed to Digital Marketing Coordinators, who bridge the gap between marketing and technology. They plan, execute, and track digital marketing campaigns to optimize performance, reach, and ROI. 4. **Content Writer**: The remaining 10% of the market is held by Content Writers. They create engaging and informative content for various channels, ensuring brand consistency and value proposition alignment. With this Global Certificate, professionals can excel in these roles and contribute to their organizations' success in the ever-evolving digital space.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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GLOBAL CERTIFICATE IN SOCIAL MEDIA AND CRISIS MANAGEMENT

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London School of International Business (LSIB)

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05 May 2025

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