Executive Development Programme in Google News and Digital Marketing Strategy

Name: Executive Development Programme in Google News and Digital Marketing Strategy
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The Executive Development Programme in Google News and Digital Marketing Strategy certificate course is a crucial program for professionals aiming to excel in digital marketing. With the increasing demand for online news and marketing, this course is essential for career advancement.

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AboutThisCourse

The curriculum covers various topics, including search engine optimization (SEO), social media, and content marketing. Learners will gain practical skills in data analysis, audience targeting, and campaign management. The course is designed to equip professionals with the tools and strategies necessary to succeed in today's digital landscape. By completing this program, learners will be able to demonstrate their expertise in digital marketing, leading to new opportunities and career growth.

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CourseDetails

• Unit 1: Introduction to Google News and Digital Marketing Strategy
• Unit 2: Understanding Google News Algorithm and Guidelines
• Unit 3: Keyword Research and Optimization for Google News
• Unit 4: Crafting Compelling Headlines and Meta Descriptions
• Unit 5: Google News Publisher Center Setup and Management
• Unit 6: Leveraging Social Media for Google News Optimization
• Unit 7: Google Analytics and Data Analysis for News Websites
• Unit 8: Advanced SEO Strategies for Google News
• Unit 9: Utilizing AMP (Accelerated Mobile Pages) for Faster Load Times
• Unit 10: Measuring Success: KPIs and Performance Metrics for Google News

CareerPath

The above code displays a 3D Pie chart showcasing the career paths in the Executive Development Programme for Google News & Digital Marketing Strategy. The chart highlights job market trends, with Marketing Manager taking the lead at 35%, followed by Digital Marketing Specialist (30%), SEO Specialist (20%), Content Marketing Specialist (10%), and Social Media Manager (5%). Organizations can leverage this data to adapt their Executive Development Programmes to align with industry demands and maximize their workforce's potential. The transparent background and responsive design ensure the chart adapts to various screen sizes while maintaining a clean, engaging visualization.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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ComplementaryFormalQualifications

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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FullCourseAccess
DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME IN GOOGLE NEWS AND DIGITAL MARKETING STRATEGY

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London School of International Business (LSIB)

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05 May 2025

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