Global Certificate in Market Research: Frontiers of Knowledge

Name: Global Certificate in Market Research: Frontiers of Knowledge
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The Global Certificate in Market Research: Frontiers of Knowledge is a comprehensive course designed to equip learners with essential skills for success in market research. This certificate course focuses on advanced techniques and tools, providing a deep understanding of the latest market research methodologies and industry trends.

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AboutThisCourse

In today's data-driven world, market research has become increasingly important for businesses to make informed decisions. This course is designed to meet the growing industry demand for skilled market research professionals who can help organizations gain a competitive edge. By completing this course, learners will gain a solid foundation in market research principles and methodologies, enabling them to conduct rigorous research, analyze data, and provide actionable insights to drive business growth. The course covers a range of topics, including survey design, data analysis, market segmentation, and trend analysis, providing learners with a well-rounded skill set that is highly valued in the market research industry. Overall, this certificate course is an excellent opportunity for learners to advance their careers in market research, gain a deeper understanding of consumer behavior, and help organizations make data-driven decisions that drive business success.

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CourseDetails

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Unit 1: Introduction to Market Research
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Unit 2: Research Design and Data Collection Methods
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Unit 3: Quantitative Data Analysis in Market Research
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Unit 4: Qualitative Data Analysis in Market Research
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Unit 5: Market Segmentation and Targeting
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Unit 6: Customer Satisfaction and Experience Management
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Unit 7: Brand Management and Equity Research
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Unit 8: New Trends in Market Research: Big Data and AI
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Unit 9: Ethical Considerations in Market Research
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Unit 10: Communicating Research Findings and Recommendations

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ProficiencyEnglish
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN MARKET RESEARCH: FRONTIERS OF KNOWLEDGE

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London School of International Business (LSIB)

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05 May 2025

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