Executive Development Programme in Sales Performance Mastery

Name: Executive Development Programme in Sales Performance Mastery
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The Executive Development Programme in Sales Performance Mastery is a certificate course designed to empower sales professionals with advanced skills for career growth. This programme emphasizes the importance of strategic selling, customer relationship management, and sales leadership in today's dynamic business environment.

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AboutThisCourse

With the ever-increasing demand for skilled sales professionals, this course is crucial for those aiming to excel in sales and leadership roles. It equips learners with the essential skills to drive sales performance, manage customer relationships effectively, and lead sales teams to success. Throughout the course, learners will gain hands-on experience in applying strategic selling techniques, understanding customer behavior, and leveraging data analytics for informed decision-making. Additionally, they will develop critical thinking and problem-solving skills, essential for navigating complex sales scenarios and advancing their careers in the sales industry.

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CourseDetails

• Sales Strategy and Planning: Understanding the market, competition, and target audience; developing a winning sales strategy; setting sales goals and KPIs.

• Sales Process Mastery: Optimizing the sales process for higher conversion rates; identifying and qualifying leads; managing the sales pipeline; closing deals effectively.

• Relationship Building and Account Management: Building long-term relationships with clients; understanding customer needs and pain points; providing value-added solutions; managing and growing key accounts.

• Sales Performance Metrics and Analytics: Tracking and analyzing sales performance metrics; using data-driven insights to improve sales results; setting up a sales dashboard and reporting system.

• Sales Enablement and Technology: Leveraging sales enablement tools and technologies; integrating CRM systems, sales automation, and marketing platforms; using AI and machine learning for sales forecasting and prospecting.

• Sales Coaching and Development: Building a high-performance sales team; developing sales skills and competencies; coaching and mentoring sales reps for success.

• Sales Leadership and Management: Leading and managing a sales team; setting sales goals and objectives; motivating and inspiring sales reps; managing sales performance and holding sales reps accountable.

• Negotiation and Closing Techniques: Mastering the art of negotiation; using persuasive communication and closing techniques; handling objections and closing deals with confidence.

• Sales and Marketing Alignment: Aligning sales and marketing efforts for better results; creating a unified message and brand experience; using marketing automation and lead nurturing for sales enablement.

CareerPath

The **Executive Development Programme in Sales Performance Mastery** is designed to empower sales professionals with the latest industry insights and best practices. Let's take a closer look at the roles and their representation in this dynamic field: 1. **Sales Manager**: As a key figure in sales teams, Sales Managers drive performance and implement effective sales strategies. They account for **30%** of the roles in the Executive Development Programme. 2. **Business Development Manager**: Focusing on growth and expansion, Business Development Managers seek out and create new opportunities, representing **20%** of the roles. 3. **Account Manager**: Account Managers nurture relationships and ensure customer satisfaction, accounting for **25%** of the roles. 4. **Sales Analyst**: Sales Analysts collect and analyze data, enabling informed decision-making, and constitute **15%** of the roles. 5. **Sales Engineer**: Sales Engineers bridge the gap between sales teams and technical expertise, contributing to **10%** of the roles. The programme's curriculum aligns with these industry-relevant roles, ensuring participants are well-equipped to succeed in the ever-evolving sales landscape.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN SALES PERFORMANCE MASTERY

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London School of International Business (LSIB)

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05 May 2025

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