Certificate in Ad Tech & MarTech Synergy

Name: Certificate in Ad Tech & MarTech Synergy
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The Certificate in Ad Tech & MarTech Synergy is a comprehensive course designed to bridge the gap between Ad Tech and MarTech, two critical pillars of modern marketing. This program emphasizes the importance of integrating advertising and marketing technologies to drive effective, data-driven campaigns.

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AboutThisCourse

In an era where personalized user experiences are paramount, understanding the synergy between Ad Tech and MarTech is essential for career advancement. This course equips learners with the skills to leverage customer data, implement multi-channel marketing strategies, and measure campaign performance using advanced analytics tools. With industry demand for professionals with a deep understanding of Ad Tech and MarTech on the rise, this course provides a competitive edge for learners seeking to excel in digital marketing roles. By completing this program, learners will be able to demonstrate their ability to create cohesive, innovative marketing strategies that deliver results.

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CourseDetails

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• Digital Advertising Fundamentals
• Marketing Technology Landscape
• Ad Tech: Programmatic Ad Buying & Real-Time Bidding
• MarTech: Customer Relationship Management (CRM) & Marketing Automation
• Data Management Platforms (DMPs) & Audience Activation
• Ad Tech & MarTech Integration Strategies
• Measuring Ad Tech & MarTech Performance
• Privacy & Compliance in Ad Tech & MarTech
• Future Trends in Ad Tech & MarTech

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN AD TECH & MARTECH SYNERGY

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London School of International Business (LSIB)

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05 May 2025

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