Professional Certificate in Ad Tech and Social Media Marketing

Name: Professional Certificate in Ad Tech and Social Media Marketing
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The Professional Certificate in Ad Tech and Social Media Marketing is a comprehensive course designed to equip learners with essential skills for career advancement in the rapidly growing digital marketing industry. This course is vital for individuals looking to stay ahead in the ever-evolving landscape of advertising technology and social media marketing.

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AboutThisCourse

With a focus on industry demand, this program covers various topics, including programmatic advertising, data analytics, and social media strategy. Learners will gain hands-on experience with industry-leading tools and platforms, providing them with a competitive edge in the job market. Upon completion, learners will be able to design and implement effective digital marketing campaigns, analyze campaign performance data, and make data-driven decisions to optimize ad spend. This certificate course is an excellent opportunity for professionals looking to upskill, recent graduates seeking to break into the industry, or anyone interested in a career change.

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CourseDetails

• Ad Tech Fundamentals
• Programmatic Advertising
• Social Media Platforms and Algorithms
• Social Media Advertising Strategies
• Ad Tech Tools and Software
• Data Analytics in Ad Tech and Social Media Marketing
• Optimizing Ad Campaigns with A/B Testing
• Social Media Content Creation and Copywriting
• Mobile Advertising and Marketing
• Social Media Influencer Marketing

CareerPath

In the ever-evolving landscape of digital marketing, Ad Tech and Social Media Marketing have become indispensable areas of expertise. Let's delve into a selection of roles that embody the essence of this exciting domain, utilising a 3D pie chart for a more engaging visual representation. Digital Strategist:
As a Digital Strategist, you will be the mastermind behind integrated digital marketing campaigns, blending creative and analytical skills to drive online growth. Social Media Manager:
A Social Media Manager nurtures brand awareness and customer engagement across social platforms, employing data-driven strategies to optimise content and community management. Content Marketing Specialist:
Content Marketing Specialists create and distribute captivating, SEO-friendly content to engage and convert target audiences, boosting brand visibility and fostering loyalty. SEO Specialist:
An SEO Specialist crafts organic search strategies, optimising websites and content to elevate search engine rankings, increase organic traffic, and bolster online presence. PPC Specialist:
PPC Specialists manage paid search and display advertising campaigns, utilising platforms like Google Ads to drive targeted traffic, generate leads, and maximise ROI.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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NotAccreditedRecognized
NotRegulatedAuthorized
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FastTrack GBP £140

CompleteInOneMonth

AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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FullCourseAccess
DigitalCertificate
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EarnCareerCertificate

PROFESSIONAL CERTIFICATE IN AD TECH AND SOCIAL MEDIA MARKETING

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London School of International Business (LSIB)

AwardedOn

05 May 2025

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