Global Certificate in Strategic Communications for PR

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The Global Certificate in Strategic Communications for PR is a comprehensive program designed to meet the growing industry demand for skilled communications professionals. This course emphasizes the importance of strategic communication in today's fast-paced, interconnected world, where the ability to craft compelling narratives and manage reputations is essential for organizations to thrive.

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AboutThisCourse

By enrolling in this course, learners will gain essential skills in media relations, crisis communication, social media management, and storytelling, equipping them with the tools needed to excel in a competitive job market. The curriculum is designed and delivered by industry experts, ensuring learners receive practical, real-world knowledge and skills. By completing this course, learners will be well-positioned to advance their careers in public relations, communications, marketing, and related fields.

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CourseDetails

• Strategic Communications Planning: Developing a comprehensive communication strategy, setting goals and objectives, target audience analysis, and message development.
• Media Relations: Building relationships with media, press releases, pitching stories, and managing interviews.
• Crisis Communications: Planning for and managing communication during a crisis, reputation management, and rebuilding trust.
• Digital Communications: Utilizing digital channels, social media, and online reputation management.
• Content Marketing: Creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience.
• Stakeholder Engagement: Identifying, analyzing, and engaging with key stakeholders, stakeholder mapping, and relationship building.
• Internal Communications: Developing and implementing effective internal communication strategies, employee engagement, and improving organizational culture.
• Measurement and Evaluation: Setting key performance indicators (KPIs), monitoring, and evaluating the effectiveness of communication strategies.
• Ethical Considerations: Maintaining ethical standards, ensuring transparency, and adhering to legal and regulatory requirements.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
  • ComplementaryFormalQualifications

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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
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GLOBAL CERTIFICATE IN STRATEGIC COMMUNICATIONS FOR PR
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London School of International Business (LSIB)
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05 May 2025
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