Certificate in Platform Essentials for Marketers
-- ViewingNowThe Certificate in Platform Essentials for Marketers is a comprehensive course designed to equip learners with the essential skills required in today's digital marketing landscape. This course focuses on the importance of data-driven marketing and the use of various marketing platforms to drive business growth.
4,150+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
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โข Platform Fundamentals: Understanding the basics of marketing platforms, their benefits, and how to choose the right one for your business.
โข Data Analysis and Insights: Learning to use data to drive marketing decisions, including tracking and analyzing key performance indicators (KPIs) and generating reports.
โข Campaign Management: Managing marketing campaigns across multiple channels, including email, social media, and search engine marketing (SEM).
โข Content Creation and Management: Creating and managing engaging content for your marketing campaigns, including copywriting, graphic design, and video production.
โข Social Media Marketing: Leveraging social media platforms to reach and engage with your target audience, including organic and paid strategies.
โข Search Engine Optimization (SEO): Optimizing your website and content for search engines to improve visibility and drive organic traffic.
โข Email Marketing: Building and managing an email list, creating effective email campaigns, and analyzing email marketing metrics.
โข Paid Advertising: Creating and managing paid advertising campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn Ads.
โข Marketing Automation: Automating repetitive marketing tasks, such as email follow-ups and lead nurturing, to improve efficiency and effectiveness.
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