Executive Development Programme Twitter Marketing: Thought Leadership
-- viewing nowThe Executive Development Programme in Twitter Marketing: Thought Leadership is a certificate course designed to empower professionals with the skills to leverage Twitter for business growth and thought leadership. This program focuses on industry-demand skills, teaching learners how to create and implement effective Twitter marketing strategies, drive engagement, and measure campaign success.
4,155+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course Details
• Twitter Marketing Strategy: Understanding the fundamentals of creating an effective Twitter marketing plan, including target audience, key messaging, and content strategy. • Building a Brand on Twitter: Best practices for creating a strong and consistent brand presence on Twitter, including visual branding and tone of voice. • Twitter Content Creation: Tips and tricks for creating high-quality, engaging Twitter content, including the use of visuals, videos, and Twitter-specific features like polls and threads. • Twitter Analytics: An overview of Twitter's built-in analytics tools, and how to use them to track and measure the success of your Twitter marketing efforts. • Twitter Advertising: An introduction to Twitter's advertising options, including how to create and manage Twitter ad campaigns, and how to measure their effectiveness. • Twitter Thought Leadership: Strategies for establishing yourself or your organization as a thought leader on Twitter, including building a following, engaging in conversations, and sharing valuable insights and expertise. • Twitter Crisis Management: Best practices for managing a crisis or negative event on Twitter, including responding to customer complaints, addressing misinformation, and protecting your brand's reputation. • Twitter Integration: How to integrate Twitter into your overall marketing strategy, including coordinating with other social media platforms, email marketing, and content marketing. • Twitter Automation: An introduction to tools and best practices for automating tasks on Twitter, including scheduling tweets, monitoring mentions, and analyzing performance data.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate
