Executive Development Programme Twitter Marketing: Thought Leadership

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The Executive Development Programme in Twitter Marketing: Thought Leadership is a certificate course designed to empower professionals with the skills to leverage Twitter for business growth and thought leadership. This program focuses on industry-demand skills, teaching learners how to create and implement effective Twitter marketing strategies, drive engagement, and measure campaign success.

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AboutThisCourse

In today's digital age, Twitter has become a powerful tool for businesses to connect with their audience, build their brand, and stay ahead of the competition. By completing this course, learners will gain a competitive edge and essential skills for career advancement. They will be able to demonstrate their expertise, establish their personal brand, and contribute to their organization's success through effective Twitter marketing campaigns. Enroll in this Executive Development Programme and take the first step towards becoming a thought leader in your industry. The course is designed to provide maximum impact in a short period, so learners can quickly apply their new skills and see results.

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CourseDetails

• Twitter Marketing Strategy: Understanding the fundamentals of creating an effective Twitter marketing plan, including target audience, key messaging, and content strategy. • Building a Brand on Twitter: Best practices for creating a strong and consistent brand presence on Twitter, including visual branding and tone of voice. • Twitter Content Creation: Tips and tricks for creating high-quality, engaging Twitter content, including the use of visuals, videos, and Twitter-specific features like polls and threads. • Twitter Analytics: An overview of Twitter's built-in analytics tools, and how to use them to track and measure the success of your Twitter marketing efforts. • Twitter Advertising: An introduction to Twitter's advertising options, including how to create and manage Twitter ad campaigns, and how to measure their effectiveness. • Twitter Thought Leadership: Strategies for establishing yourself or your organization as a thought leader on Twitter, including building a following, engaging in conversations, and sharing valuable insights and expertise. • Twitter Crisis Management: Best practices for managing a crisis or negative event on Twitter, including responding to customer complaints, addressing misinformation, and protecting your brand's reputation. • Twitter Integration: How to integrate Twitter into your overall marketing strategy, including coordinating with other social media platforms, email marketing, and content marketing. • Twitter Automation: An introduction to tools and best practices for automating tasks on Twitter, including scheduling tweets, monitoring mentions, and analyzing performance data.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME TWITTER MARKETING: THOUGHT LEADERSHIP
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London School of International Business (LSIB)
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05 May 2025
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