Executive Development Programme in MSL: Strategic Communication
-- ViewingNowThe Executive Development Programme in MSL: Strategic Communication is a certificate course designed for professionals seeking to enhance their communication skills and leadership abilities. This program emphasizes the importance of strategic communication in driving organizational success and career advancement.
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ร propos de ce cours
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2 mois pour terminer
ร 2-3 heures par semaine
Commencez ร tout moment
Aucune pรฉriode d'attente
Dรฉtails du cours
โข Strategic Communication Planning: Understanding the primary goal, target audience, key messages, and communication channels in developing an effective strategic communication plan.
โข Crisis Communication: Techniques and best practices for managing communication during a crisis, including issues identification, response strategies, and message development.
โข Intercultural Communication: Developing cultural intelligence and effective communication strategies for working with diverse teams, stakeholders, and customers.
โข Media Relations: Building relationships with the media, creating compelling press releases, and managing media interviews.
โข Executive Presence: Developing the communication skills and behaviors necessary to establish credibility, build trust, and influence key stakeholders.
โข Storytelling for Business: Crafting and delivering compelling stories to engage and motivate employees, customers, and stakeholders.
โข Change Communication: Planning and executing effective communication strategies during organizational change, including mergers, acquisitions, and restructuring.
โข Stakeholder Engagement: Identifying key stakeholders, analyzing their interests and concerns, and developing engagement strategies to build relationships and influence outcomes.
โข Digital Communication: Leveraging digital channels, including social media, email, and webinars, for effective communication and engagement.
โข Measuring Communication Effectiveness: Establishing metrics, tracking progress, and evaluating the impact of communication strategies on business outcomes.
Parcours professionnel
Exigences d'admission
- Comprรฉhension de base de la matiรจre
- Maรฎtrise de la langue anglaise
- Accรจs ร l'ordinateur et ร Internet
- Compรฉtences informatiques de base
- Dรฉvouement pour terminer le cours
Aucune qualification formelle prรฉalable requise. Cours conรงu pour l'accessibilitรฉ.
Statut du cours
Ce cours fournit des connaissances et des compรฉtences pratiques pour le dรฉveloppement professionnel. Il est :
- Non accrรฉditรฉ par un organisme reconnu
- Non rรฉglementรฉ par une institution autorisรฉe
- Complรฉmentaire aux qualifications formelles
Vous recevrez un certificat de rรฉussite en terminant avec succรจs le cours.
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Frais de cours
- 3-4 heures par semaine
- Livraison anticipรฉe du certificat
- Inscription ouverte - commencez quand vous voulez
- 2-3 heures par semaine
- Livraison rรฉguliรจre du certificat
- Inscription ouverte - commencez quand vous voulez
- Accรจs complet au cours
- Certificat numรฉrique
- Supports de cours
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